Adidas 

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Adidas Canada were great clients but they didn't have big budgets to play around with, but where's a will, there's a way. This spot was shot on shoe string budget (get it? Because they make shoes – sorry, I'll stop). We used our in-house AVID team at the agency to shoot and edit. We shot at the highschool basketball championships, using the players as actors. My CD even directed the spot for us – leading to a career in directing. The clients were ecstatic. 

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